Brand Marketing Manager
Google Cloud Next ’17 was the biggest event in Google’s history (even bigger than I/O). Next brought together 11.5K attendees and 100K+ lifestream views across the globe. This was the video the opened the event and set the tone for what Next was all about.
Here we wanted to use music as a metaphor for the cloud. Similarly to how you combine instruments to play different music genres, Google Cloud customers can mix and match our Google's products to solve their data problem and take their business to the next level.
The cloud is an instrument. It's a tool. A way to create, to connect, and find patterns. It's capable of many things, but in your hands it can take your idea and turn it into a reality. We started investing in our cloud over a decade ago; since then we've put more into it than anyone else. Now is more powerful, more precise, and more capable. We're excited to share what it can do with you when you plug in. Because that's why we're all here, to transform ideas to apps and services. To build things that millions and billions can use. To invent tomorrow without constrains. To be free to create and collaborate. To be part of what's now and what's next.